Ceramika Paradyż is starting a new project, Akademia Paradyż

On October 18, a unique event will take place in Łódź - Akademia Paradyż. It will begin cyclical, pioneering educational and inspirational meetings for owners and managers of bathroom materials showrooms. The initiator and organizer of the project is Ceramika Paradyż. The first meeting will be held under the slogan "Shop of the future".

Paradyż Academy offers advanced training for the board of directors, management staff and owners of bathroom showrooms. The topics and selection of speakers were preceded by long analyzes by Ceramika Paradyż experts, the aim of which was to provide participants with expert knowledge tailored to their needs, both in the industry dimension and in the field of inspirations beyond the field of ceramics. The Paradyż Academy project is another confirmation of Ceramika Paradyż's new marketing strategy after the launch of Paradyż Design Lab. According to it, the company decided to focus on activities that will provide business customers with authentic values, and final customers with inspiration and unique shopping experiences.

During the Paradyż Academy, numerous lectures will be presented, between which participants will have the opportunity to freely exchange their thoughts, views and observations. Speakers will share valuable tips from selected areas, including: effective sales, customer experience, market segmentation and product display. The presentations aim to present the results of the latest research on Poles' purchasing preferences and compare them with the current situation in bathroom showrooms. The speakers included: Marcelin Matusiak - representative of GfK Polonia, consumer research expert, Roman Szymczak - sales trainer and trade marketing expert, winner of the prestigious Sales Trainer 2015 award according to the Polish National Sales Awards, Wojciech Herra - one of the most inspiring speakers in Poland , a researcher dealing with the psychology of championship, and Kajetan Kajetanowicz - Polish rally driver, three-time European Rally Champion, four-time Polish Rally Champion and three-time winner of the Rally Poland.

The event will take place on October 18 this year. at the Arlekin Theater in Łódź. A detailed conference plan and registration form are available at: http://www.akademiaparadyz.pl/